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Pedal to the metal for Bicycles Online Australia

May 4 2013

MANLY'S Bicycles Online Australia has been named one of Australia's top business start-ups.

The Pittwater Rd-based bike sellers has reported a 250 per cent growth rate since it started in 2011.

They expected annual sales to exceed $3 million this year.

The company sells bikes over the internet, which Mr van Rooyen said enabled them to cut their costs and prices.

"Usually, a product goes through multiple distribution steps in getting from manufacturer to the customer ... all adding their margin along the way," he said.

"We've cut all of that out allowing us to price the same product at a fraction of the market price."

Bicycles Online

Mr Allara, who is also president of the Manly Chamber of Commerce, said he was proud to be one of seven retail businesses to make the list.

"We're very honoured to be selected for the list," he said.

"It's a tribute to the great team of guys who we've had working for us for the last two years."

 

ALLARA'S TIPS

Research your market and create a business plan

Start small

Build a culture that embraces the key values

Listen to your customers

Don't try and be everything to everyone


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